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Social Media Marketing – The Modern Way to Grow Your Brand Online

In a world where attention spans are short and competition is everywhere, one thing is clear—your brand needs to be active on social media. Social media is no longer just about posting pictures or sharing updates. It’s about creating conversations, building trust, and converting followers into loyal customers.

At Exacta Web Solutions, we help businesses across India turn their social media presence into a powerful marketing tool through creative, consistent, and strategic campaigns.

What is Social Media Marketing?

Social media marketing (SMM) involves using platforms like Instagram, Facebook, LinkedIn, and Twitter to promote your business, connect with your audience, and drive results—whether that’s brand awareness, website traffic, or lead generation.

Unlike traditional marketing, social media marketing gives you direct, real-time engagement with your audience—and measurable results.

Why Social Media Marketing Is Important for Your Business

1. Build Brand Awareness
Reach thousands of people daily with consistent and creative content that tells your brand story.

2. Connect with Your Target Audience
Engage directly with customers, get feedback, and build a loyal online community.

3. Drive Website Traffic & Sales
Share links, run promotions, and launch ad campaigns that bring traffic and generate conversions.

4. Cost-Effective Marketing
Reach a large audience with a small budget using targeted organic and paid strategies.

5. Stay Ahead of Competitors
Your audience is online—if you’re not visible, your competitors are winning their attention.

Our Social Media Marketing Services

At Exacta Web Solutions, we offer complete social media management services to help brands grow and scale.

  • Content Strategy & Planning
    We create monthly calendars with engaging content aligned to your goals and audience.

  • Graphic Design & Post Creation
    Eye-catching visuals designed for high engagement and brand recall.

  • Caption Writing & Hashtag Research
    Powerful messaging paired with trending and relevant hashtags for better reach.

  • Reels & Short-Form Video Editing
    High-impact video content to ride the latest trends and algorithms.

  • Social Media Advertising
    Targeted ad campaigns on Facebook, Instagram, LinkedIn, and more to increase leads, sales, or visibility.

  • Account Management & Growth
    Regular posting, insights tracking, and active community engagement to grow your followers and influence.

  • Monthly Analytics & Reporting
    Clear data on what’s working, what’s not, and how we’ll improve month after month.

Why Choose Exacta Web Solutions?

  • Based in Kolkata with clients across India

  • Experienced in multiple industries: e-commerce, education, restaurants, health, and more

  • In-house creative, content, and ads team

  • Affordable packages tailored for small to large businesses

  • 100% transparent communication and reporting

Let’s Build Your Brand on Social Media

If you’re ready to grow your online presence, increase engagement, and drive real business results through social media, we’re here to help.

here's the most question we had

1. How long does it take to develop a website?

The timeline depends on the complexity and features of the website. A basic business website usually takes 10–15 days, while an e-commerce or custom-featured website can take 3–6 weeks. We provide a clear timeline after understanding your requirements.

Website development costs vary based on design, functionality, pages, and whether it’s static, dynamic, or e-commerce. Our pricing is transparent and starts from budget-friendly packages for small businesses to premium solutions for larger projects.

Yes. Every website we build is 100% responsive (mobile and tablet-friendly) and SEO-optimized with fast loading speed, clean code, proper meta tags, and image optimization.

Yes. We offer websites with easy-to-use content management systems (CMS) like WordPress or custom admin panels where you can update text, images, and blogs without technical knowledge.

Absolutely. We can help you register your domain, set up secure hosting, and provide full support for maintenance, backups, security updates, and technical assistance post-launch.

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